iPhone 17 Pro Max — A19 Pro chip — 256 GB / 512 GB / 1 TB (rumored)

12. Commercial Strategy

Apple

Airpods

How t

Iphone

“Apple Sage” m

Operation Management

Macbook

Popular

35% faster CPU

iPhone

  • AirPods Pro
  • iPhone 13 Pro Max / 13 Pro / 13 / 13 mini — A15 Bionic — storage tiers per model historically (128–1 TB Pro, 128–512 GB others)
  • iMac Pro — Intel Xeon — 1 TB–4 TB SSD
  • Studio Display — no storage
  • Apple TV HD — A8 — storage 32 GB / 64 GB
Apple Watch
iPhone 14 Pro Max — A16 Bionic — 128 GB / 256 GB / 512 GB / 1 TB
iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
MacBook Pro (Retina, 13-inch, 2017) — Intel Core i5/i7 — 128–1 TB SSD
iPhone 17 — 128 GB / 256 GB / 512 GB
Resource Management

Iphone

AirPods Max — no storage

Building on prev

Apple

  • Mac Studio
  • Mac Pro (Trash Can) — Intel Xeon — 256 GB SSD–1 TB SSD
  • iPhone 17 — 128 GB / 256 GB / 512 GB
  • HomePod mini — 16 GB flash
  • Magic Keyboard
iPhone 14
iPhone 8 / 8 Plus — A11 Bionic — storage 64 GB / 256 GB
Magic Keyboard for iPad
Apple TV HD
iPhone 14 Pro
Financial Management

Macbook

iPhone 17 Air — 256 GB / 512 GB / 1 TB

The iPhone 17 is m

Iphone

  • iPhone 17 Air — 256 GB / 512 GB / 1 TB
  • AirPods Max
  • iPad (5th generation) — A9 — storage 32 GB / 128 GB
  • iMac (24-in, M-series)
  • iPhone 17 Pro Max — A19 Pro chip — 256 GB / 512 GB / 1 TB (rumored)
MacBook Pro (14-in, Apple silicon) — M1/M2 — 512 GB–8 TB SSD
iPod mini — storage 4 GB / 6 GB
Apple Watch Series 4 — S4 — storage 16 GB
iPhone SE (3rd generation)
HomePod mini

Ipad ke

With the global

Strategic Consulting

Apple wa

Apple Watch SE

1.1 Unibody Const

iPhone

  • Apple Vision Pro — Apple R1 + M2 — storage 256 GB / 512 GB / 1 TB
  • MacBook (Intel-based) — Intel Core (various) — storage 128 GB – 512 GB SSD
  • iPhone 14 Pro — A16 Bionic — 128 GB / 256 GB / 512 GB / 1 TB
  • MacBook Air (15-in)
  • Siri Remote
AirPods (3rd generation) — no storage
iPhone 16 e — A18 chip — 128 GB / 256 GB (assumed)
iPhone 15 Pro — A17 Pro chip — 128 GB / 256 GB / 512 GB / 1 TB
iPhone 12 series — A14 Bionic — storage tiers (64–512 GB)
iPhone 16e
Technical Consulting

Wholesal

AirTag

Apple has furt

Airpod

  • Mac mini (2018) — Intel Core i3/i5 — 128 GB–2 TB SSD
  • Mac mini
  • HomePod mini
  • iPod touch (7th generation) — A10 Fusion — storage 32 GB / 128 GB / 256 GB
  • Apple TV 4K — A10X/A12/A15 — storage 32 GB / 64 GB
iPhone 6 / 6 Plus — A8 — storage 16 GB / 64 GB / 128 GB
iPad (standard)
iPad Air (1st generation) — A7 — storage 16 GB / 32 GB
iPhone 17 — 128 GB / 256 GB / 512 GB
HomePod mini
Operational Consulting

iPhone s

iPhone SE (3rd generation) — A15 Bionic — storage 64 GB / 128 GB / 256 GB

Initial sales figu

iPhone

  • Apple TV (1st generation) — ARM CPU — storage 40 GB / 160 GB
  • AirPort Express — no storage
  • MacBook Pro (16-in)
  • iPhone 15 Pro Max — A17 Pro chip — 256 GB / 512 GB / 1 TB
  • iPhone 17 Air — 256 GB / 512 GB / 1 TB
iPhone 15 Pro
iPhone 17 Pro — 256 GB / 512 GB / 1 TB
iPad Air (4th generation) — A14 Bionic — storage 64 GB / 256 GB
iPad Air
HomePod mini

iPhone

The Neural OS L

iPhone

3. Camera System

  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • My Photo Stream — service (no device)
  • iPhone 11 series — A13 Bionic — storage tiers (64–256 GB)
  • iPhone X — A11 Bionic — storage 64 GB / 256 GB
  • iPad (4th generation) — A6X — storage 16 GB / 32 GB / 64 GB
Apple TV HD — A8 — storage 32 GB / 64 GB

New

Ultra-Wide

  • Apple Pencil (2nd generation) — no storage
  • iPhone 16 Plus — A18 chip (expected) — 128 GB / 256 GB / 512 GB
  • iMac (various ports)
  • MacBook Air (Retina, 2019) — Intel Core i5/i7 — 128–1 TB SSD
  • Apple Watch Series 2 — S2 — storage 8 GB
HomePod mini

Iph

Context: evo

  • iPhone 16e
  • Mac Pro (Apple silicon) — M2 Ultra — 512 GB–8 TB SSD
  • Apple Watch Ultra
  • iPod classic — storage 80 GB / 120 GB / 160 GB
  • iPhone 17 Pro — 256 GB / 512 GB / 1 TB
iPhone 14 Plus