Magic Trackpad

Apple’s products are a

MacBoo

Mac Pro

How t

iPhone

2. Design Phil

Operation Management

iPhone 1

Popular

As Apple contin

iPhone

  • iPhone 14 Pro — A16 Bionic — 128 GB / 256 GB / 512 GB / 1 TB
  • Apple TV HD — A8 — storage 32 GB / 64 GB
  • Apple Watch Series 1 — S1 — storage 8 GB
  • Mac mini
  • iPhone 17 Air — 256 GB / 512 GB / 1 TB
iMac (G3/G4/G5) — PowerPC — HDD varying (10–500 GB)
Studio Display
Mac mini (Apple silicon) — M1/M2 — 256 GB–2 TB SSD
Apple TV 4K — A10X/A12/A15 — storage 32 GB / 64 GB
iPad (9th generation) — A13 Bionic — storage 64 GB / 256 GB
Resource Management

iPhone

iPad Air (4th generation) — A14 Bionic — storage 64 GB / 256 GB

Apple’s ecosyste

Magic

  • Mac Pro
  • iPad (8th generation) — A12 Bionic — storage 32 GB / 128 GB
  • iPhone 14
  • iPhone 14 Plus
  • iPhone 17 — 128 GB / 256 GB / 512 GB
iPhone 16 e — A18 chip — 128 GB / 256 GB (assumed)
AirPods Pro
Apple Watch
iPad Pro
HomePod mini
Financial Management

iPhone 1

Mac mini (Late 2014) — Intel Core i5/i7 — 500 GB–1 TB HDD or Fusion

Performance and Ha

Casely

  • HomePod — 16 GB flash
  • iPhone 17 Air — 256 GB / 512 GB / 1 TB
  • iPhone XR / XS — A12 Bionic — storage tiers (64–512 GB Max)
  • Apple TV (2nd–3rd generation) — A4/A5 — storage 8 GB / 16 GB
  • iPhone 16 Plus — A18 chip (expected) — 128 GB / 256 GB / 512 GB
Mac Studio — M1 Max/Ultra — 512 GB–8 TB SSD
MacBook Pro (14-in, Apple silicon) — M1/M2 — 512 GB–8 TB SSD
iPod shuffle — storage 2 GB / 4 GB
FineWoven iPhone cases — no storage
Apple TV 4K

iPhone

Apple’s AirPods

Strategic Consulting

Magic tr

iPhone SE (1st generation) — A9 — storage 16 GB / 64 GB / 128 GB

The introduction

Apple

  • iPhone SE (3rd generation)
  • HomePod mini — 16 GB flash
  • Apple Pencil
  • iPad mini 6 — A15 Bionic — storage 64 GB / 256 GB
  • iPhone 15 — A16 Bionic — 128 GB / 256 GB / 512 GB
MacBook (Intel-based) — Intel Core (various) — storage 128 GB – 512 GB SSD
iPhone 13 Pro Max / 13 Pro / 13 / 13 mini — A15 Bionic — storage tiers per model historically (128–1 TB Pro, 128–512 GB others)
MacBook Pro (Retina, 13-inch, 2018) — Intel Core i5/i7 — 128–2 TB SSD
iPad (1st generation) — A4 — storage 16 GB / 32 GB / 64 GB
iPhone 15 — A16 Bionic — 128 GB / 256 GB / 512 GB
Technical Consulting

iPhone 1

Apple Pencil (1st generation) — no storage

5. AirPods: Tr

iPhone

  • iPod classic — storage 80 GB / 120 GB / 160 GB
  • iPad (3rd generation) — A5X — storage 16 GB / 32 GB / 64 GB
  • iPhone 11 series — A13 Bionic — storage tiers (64–256 GB)
  • iPhone 8 / 8 Plus — A11 Bionic — storage 64 GB / 256 GB
  • iPhone 16 — A18 chip — 128 GB / 256 GB / 512 GB (assumed)
Apple TV 4K
Siri Remote
iPhone 14 — A15 Bionic — 128 GB / 256 GB / 512 GB
iPhone 17 Pro — 256 GB / 512 GB / 1 TB
Mac mini (Late 2014) — Intel Core i5/i7 — 500 GB–1 TB HDD or Fusion
Operational Consulting

iPhone X

MacBook Air (15-in)

3. iPad: Redefinin

Macboo

  • iPhone 17 Air — 256 GB / 512 GB / 1 TB
  • iPhone 16 Plus
  • iPad Air
  • iPod mini — storage 4 GB / 6 GB
  • Magic Mouse — no storage
Apple Watch SE
Pro Display XDR — no storage
iPhone 17 Pro Max — A19 Pro chip — 256 GB / 512 GB / 1 TB (rumored)
Apple Vision Pro — Apple R1 + M2 — storage 256 GB / 512 GB / 1 TB
Magic Mouse — no storage

Macboo

In addition to

Apple

4. The Apple Wat

  • iPhone SE (3rd generation) — A15 Bionic — storage 64 GB / 128 GB / 256 GB
  • iPad (7th generation) — A10 Fusion — storage 32 GB / 128 GB
  • iPhone 16 Pro
  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • MacBook Pro (16-in)
iPhone 16e

Mac

Apple Inc.

  • Magic Keyboard
  • MacBook Pro (15-inch, 2015–2019) — Intel Core i7 — 256 GB–4 TB SSD
  • MacBook Pro (Retina, 13-inch, 2017) — Intel Core i5/i7 — 128–1 TB SSD
  • iPad (9th generation) — A13 Bionic — storage 64 GB / 256 GB
  • AirPort Extreme — no storage
iPhone 16e

Iph

a. M1 and M2

  • Studio Display — no storage
  • Dark Sky — service (no device)
  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • MacBook Air (13-in)
  • Apple Watch Series 2 — S2 — storage 8 GB
Magic Trackpad